WVU: Big 12 Conference, Learfield IMG College Unveil First-Ever Madden NFL 20 Esports Competition for 10 Member Schools

Client

West Virginia University

WVU Madden Summer Challenge
  • Summer 2020
  • Madden NFL 20
  • All 10 Member Schools

We've remained steadfast in our commitment to deliver for our partners, even in a changed environment of social distancing and college sports on pause. Esports represents a huge opportunity to extend our traditional sports marketing offerings to brand partners, both now and when sports resume, and we're proud to lean in with the Big 12 to create a unique offering for its member schools, students and fans. Working with an established esports technology leader like Mainline affords both the schools and brands another powerful way to connect with students who love to game and compete.

Learfield IMG College Chief Content, Development, and Strategy Officer Rob Schneider

The Bottom Line:
We want to help you

Absolutely no pressure. No hard sell. Let's get together and see if we can help you grow your esports programs and tournaments.